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Evolving Generations: Designing for Changing Consumer Trends

Harborchase of Wellington, Thoma-Holec Design

Image: Harborchase of Wellington, A Silverstone community. Interiors by Thoma-Holec Design

As the world and people evolve, so too does design.

The term “resimercial” started popping up back in 2016 as an easy, overarching way to describe designed spaces that utilize elements traditionally associated with other markets – for example, residential patterns, textures, colors, and finishes in commercial settings. The buzzword gained serious traction, but not only because it was a catchy word to describe the evolution, it was (and is) an actual trend that came about by no accident.

Trends in design are directly associated with changing socioeconomics. If you consider what ages the different generations are at and what it means for their spending habits, it is easy to decipher why there are trends toward “experiential design” and “resimercial design,” or what Kady Yale from Interiors+Sources has called, and we have latched on to, “ambidextrous design.”

Baby Boomers, born after World War II, are now reaching the retirement years and do not want to accept the look and feel of traditional senior living communities that are reminiscent of hospitals. Millennials, who grew up with the internet and rapid development of technology, have been exposed from a young age to cultures from around the world and want to have experiences that they can share through photos and videos. Generation Z, defined by post-9/11 and having always had rapid access to anything and everything through technology, will further push the limits of creativity in design.

That is why this trend of “ambidextrous design” is growing. A space can no longer be “just a hotel” or “just a restaurant.” Owners and designers must develop a space that satisfies and engages the needs of all of the above – work, rest, and play. And with the upward trend of developments throughout the world, the need to be more engaging and more satisfying is increasing with added competition.

So, when building a new development or renovating an aging property, consider the clientele over the next 7-10 years and beyond. What does the current generation need and the next generation expect? Consider quality, well-designed materials that will have longevity and not seem dated after just a few years in this fast-paced world.

The fabrics from LebaTex are designed and manufactured to last. All upholsteries in the running line come standard with a stain-repellant technology and are flame tested for commercial end use. All draperies in the running line are flame retardant and pass NFPA 701, as well as Cal 117 testing.

Consider the Sentara upholstery collection, comprised of a curated selection of timeless textures and patterns that conform to a variety of design aesthetics and can withstand the everyday use in different settings – residential, hospitality, retail and healthcare.

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